Meta
Social platformsNot measured in this run.
Meta scores 57.5 out of 100 on the Fameproof index, ranking 29 of 120 companies measured in the run of 5 October 2026. The index is the mean of the per-model scores below.
Visibility is uneven across models: Gemini scores it 64.0 while ChatGPT scores it 51.0, a gap of 13.0 points. A brand that is strong on one model and weak on another has a different problem from one that is mid-table everywhere.
Gemini names Meta in 74% of answers and places it early enough to score 33% on prominence; ChatGPT names it in 53%.
Across the 24-prompt panel there are 2 prompts where at least one model does not name Meta at all — those are the answers a competitor is winning instead, and the table below shows which.
Measured inside social media rather than the wide technology pool, Meta scores 92.0 — the fairer question for a buyer already shopping that market, though it cannot be compared across markets.
Prompt performance
Position when mentionedHead to head
Who the models name more often, side by side.
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Technology, nearest on the index.
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What is Meta's AI visibility score?
Meta scores 57.5 out of 100 on the Fameproof index, ranked 29 of 120 companies, measured on 5 October 2026 across ChatGPT and Gemini.
Which AI model mentions Meta most?
Gemini, at 64.0 out of 100, naming Meta in 74% of the answers in its panel. The per-model breakdown is above.
How is Meta's score measured?
With a panel of 24 category questions asked 4 times per model — never questions that name Meta, because a prompt that names you guarantees a mention. The score combines how often it is named, how early in the answer, how much of the topic it covers, and how consistent the result is between repetitions. Full methodology.