Apple vs Google
Apple and Google are level on the Fameproof index. Measured across 96 prompts per model per week.
Apple
Consumer hardware
82.0/100
Rank 8 on the companies board
Google
Search & advertising
82.0/100
Rank 9 on the companies board
Apple
Per-model score
Google
—
Claude
—
80.0
ChatGPT
79.0
84.0
Gemini
85.0
30-day movement
+0.5
Change
+1.0
Last 7 runs
Answer quality
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Claude mention rate
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81%
ChatGPT mention rate
83%
84%
Gemini mention rate
91%
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Claude prominence
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73%
ChatGPT prominence
64%
83%
Gemini prominence
71%
Questions about this comparison
Who do AI models mention more, Apple or Google?
Neither. Apple and Google are level on the Fameproof index at 82.0, measured across ChatGPT and Gemini.
How is the Apple vs Google comparison measured?
Both are asked about with the same panel of category questions — never questions naming them — repeated on every model each week. The score combines how often each is named, how early in the answer, how much of the topic is covered and how consistent the result is.
Both are ranked on the Company AI Visibility board. Prominence reflects how early in an answer the model names them; mention rate is how often it names them at all. How the score is built.
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