HP vs IBM
IBM leads HP by 16.0 points on the Fameproof index, and wins 2 of the three models. Measured across 96 prompts per model per week.
HP
Consumer hardware
17.0/100
Rank 75 on the companies board
IBM
Enterprise IT
33.0/100
Rank 51 on the companies board
HP
Per-model score
IBM
—
Claude
—
14.0
ChatGPT
29.0
20.0
Gemini
37.0
30-day movement
−2.0
Change
+0.5
Last 7 runs
Answer quality
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Claude mention rate
undefined%
3%
ChatGPT mention rate
20%
11%
Gemini mention rate
31%
undefined%
Claude prominence
undefined%
1%
ChatGPT prominence
7%
2%
Gemini prominence
6%
Questions about this comparison
Who do AI models mention more, HP or IBM?
IBM. It scores 33.0 on the Fameproof index against 17.0 for HP — a lead of 16.0 points, measured across ChatGPT and Gemini in the run of 5 October 2026.
How is the HP vs IBM comparison measured?
Both are asked about with the same panel of category questions — never questions naming them — repeated on every model each week. The score combines how often each is named, how early in the answer, how much of the topic is covered and how consistent the result is.
Both are ranked on the Company AI Visibility board. Prominence reflects how early in an answer the model names them; mention rate is how often it names them at all. How the score is built.
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