American Express vs PayPal

American Express leads PayPal by 1.0 points on the Fameproof index, and wins 1 of the three models. Measured across 96 prompts per model per week.

American Express
American Express
Payments
42.5/100
Rank 44 on the companies board
PayPal
PayPal
Payments
41.5/100
Rank 45 on the companies board
American Express
Per-model score
PayPal
—
Claude
—
43.0
ChatGPT
46.0
42.0
Gemini
37.0
30-day movement
−2.0
Change
−1.5
Last 7 runs
Answer quality
undefined%
Claude mention rate
undefined%
40%
ChatGPT mention rate
46%
42%
Gemini mention rate
30%
undefined%
Claude prominence
undefined%
14%
ChatGPT prominence
15%
10%
Gemini prominence
6%

Questions about this comparison

Who do AI models mention more, American Express or PayPal?

American Express. It scores 42.5 on the Fameproof index against 41.5 for PayPal — a lead of 1.0 points, measured across ChatGPT and Gemini in the run of 5 October 2026.

How is the American Express vs PayPal comparison measured?

Both are asked about with the same panel of category questions — never questions naming them — repeated on every model each week. The score combines how often each is named, how early in the answer, how much of the topic is covered and how consistent the result is.

Both are ranked on the Company AI Visibility board. Prominence reflects how early in an answer the model names them; mention rate is how often it names them at all. How the score is built.

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