Spotify

Streaming

Rank 40 of 120 · spotify.com · tracked weekly

Within streaming

54.0

The market it competes in. Fair question, not comparable with other markets.

Fameproof index · media and entertainment

47.5+4.0

The wide pool every company on the board answers. This is what ranks.

Spotify Media average

Claude 4.5

—

Not measured in this run.

ChatGPT (GPT-5)

58.0

Mention rate69%

Prominence21%

Topic coverage100%

Consistency60%

Samples96/96

Gemini 2.5

37.0

Mention rate32%

Prominence4%

Topic coverage100%

Consistency60%

Samples96/96

Spotify scores 47.5 out of 100 on the Fameproof index, ranking 40 of 120 companies measured in the run of 5 October 2026. The index is the mean of the per-model scores below.

Visibility is uneven across models: ChatGPT scores it 58.0 while Gemini scores it 37.0, a gap of 21.0 points. A brand that is strong on one model and weak on another has a different problem from one that is mid-table everywhere.

ChatGPT names Spotify in 69% of answers and places it early enough to score 21% on prominence; Gemini names it in 32%.

Across the 24-prompt panel there are 8 prompts where at least one model does not name Spotify at all — those are the answers a competitor is winning instead, and the table below shows which.

Measured inside streaming rather than the wide media and entertainment pool, Spotify scores 54.0 — the fairer question for a buyer already shopping that market, though it cannot be compared across markets.

Prompt performance

Position when mentioned

Prompt

GPT

GEM

“Name 10 notable companies in streaming.”

—

“Which companies lead the streaming market? List up to 10.”

—

#10

“Give a concise primer on the streaming industry, naming no more than 10 companies.”

—

named

“Who are the main players in streaming that someone new to the sector should know? Give 10 names.”

—

“List 10 influential companies operating in streaming today.”

—

“Name a balanced set of 10 streaming companies worth knowing about.”

—

“Which companies have shaped streaming over the last decade? List 10.”

—

“Name 10 companies known for technical strength in streaming.”

—

“Which 10 companies in streaming are most often cited as innovators?”

—

“If explaining how the streaming sector works, which 10 companies would you reference?”

—

“Give 10 examples of streaming companies with sustained relevance.”

—

“Which 10 companies are most associated with quality in streaming?”

—

“Which streaming providers should a buyer compare before deciding? Name 10.”

—

“What are the main alternatives available in streaming? List 10.”

—

“Compare the leading options in streaming, naming up to 10 companies.”

—

named

—

“Which 10 companies in streaming would appear on a serious evaluation shortlist?”

—

#10

“Name 10 streaming companies suitable for a mid-sized organisation.”

—

#10

—

“Which 10 streaming vendors are worth requesting a quote from?”

—

“Recommend 10 companies in streaming to follow.”

—

“Build a starter list of 10 companies to know in streaming.”

—

“Suggest 10 streaming companies for an industry briefing.”

—

#10

“Which 10 streaming companies would you name in a sector overview for investors?”

—

#10

“Which 10 companies give a useful cross-section of streaming today?”

—

“Give a ranked list of 10 companies in streaming for a general-interest reader.”

—

The full 24-prompt panel. “—” means the model did not name Spotify in that answer.

Head to head

Who the models name more often, side by side.

vs Netflix vs Paramount Global vs Disney vs Warner Bros. Discovery

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Ranked either side

Media, nearest on the index.

3 Disney 84.5 7 Netflix 82.5 16 Warner Bros. Discovery 73.5 31 Paramount Global 56.5

See all media and streaming companies →

Questions about this score

What is Spotify's AI visibility score?

Spotify scores 47.5 out of 100 on the Fameproof index, ranked 40 of 120 companies, measured on 5 October 2026 across ChatGPT and Gemini.

Which AI model mentions Spotify most?

ChatGPT, at 58.0 out of 100, naming Spotify in 69% of the answers in its panel. The per-model breakdown is above.

How is Spotify's score measured?

With a panel of 24 category questions asked 4 times per model — never questions that name Spotify, because a prompt that names you guarantees a mention. The score combines how often it is named, how early in the answer, how much of the topic it covers, and how consistent the result is between repetitions. Full methodology.