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Mercedes-Benz

Mercedes-Benz

Automotive
Rank 36 of 120 · mercedes-benz.com · tracked weekly
Fameproof index · the automotive industry
50.5−0.5
The wide pool every company on the board answers. This is what ranks.
Mercedes-Benz Automotive average
Claude 4.5
—

Not measured in this run.

ChatGPT (GPT-5)
54.0
Mention rate60%
Prominence21%
Topic coverage100%
Consistency54%
Samples96/96
Gemini 2.5
47.0
Mention rate52%
Prominence10%
Topic coverage100%
Consistency57%
Samples96/96

Mercedes-Benz scores 50.5 out of 100 on the Fameproof index, ranking 36 of 120 companies measured in the run of 5 October 2026. The index is the mean of the per-model scores below.

Visibility is uneven across models: ChatGPT scores it 54.0 while Gemini scores it 47.0, a gap of 7.0 points. A brand that is strong on one model and weak on another has a different problem from one that is mid-table everywhere.

ChatGPT names Mercedes-Benz in 60% of answers and places it early enough to score 21% on prominence; Gemini names it in 52%.

Across the 24-prompt panel there are 11 prompts where at least one model does not name Mercedes-Benz at all — those are the answers a competitor is winning instead, and the table below shows which.

Prompt performance

Position when mentioned
Prompt
CL
GPT
GEM
“Name 10 notable companies in the automotive industry.”
—
#6
#9
“Which companies lead the the automotive industry market? List up to 10.”
—
—
—
“Give a concise primer on the the automotive industry industry, naming no more than 10 companies.”
—
—
#10
“Who are the main players in the automotive industry that someone new to the sector should know? Give 10 names.”
—
#7
#10
“List 10 influential companies operating in the automotive industry today.”
—
#7
#8
“Name a balanced set of 10 the automotive industry companies worth knowing about.”
—
#8
#7
“Which companies have shaped the automotive industry over the last decade? List 10.”
—
#8
—
“Name 10 companies known for technical strength in the automotive industry.”
—
#3
#6
“Which 10 companies in the automotive industry are most often cited as innovators?”
—
#3
#7
“If explaining how the the automotive industry sector works, which 10 companies would you reference?”
—
—
#8
“Give 10 examples of the automotive industry companies with sustained relevance.”
—
#5
#5
“Which 10 companies are most associated with quality in the automotive industry?”
—
#8
—
“Which the automotive industry providers should a buyer compare before deciding? Name 10.”
—
—
—
“What are the main alternatives available in the automotive industry? List 10.”
—
—
—
“Compare the leading options in the automotive industry, naming up to 10 companies.”
—
named
—
“Which 10 companies in the automotive industry would appear on a serious evaluation shortlist?”
—
#8
#8
“Name 10 the automotive industry companies suitable for a mid-sized organisation.”
—
—
—
“Which 10 the automotive industry vendors are worth requesting a quote from?”
—
—
—
“Recommend 10 companies in the automotive industry to follow.”
—
#8
#9
“Build a starter list of 10 companies to know in the automotive industry.”
—
#8
#8
“Suggest 10 the automotive industry companies for an industry briefing.”
—
#8
#8
“Which 10 the automotive industry companies would you name in a sector overview for investors?”
—
#5
#7
“Which 10 companies give a useful cross-section of the automotive industry today?”
—
—
#9
“Give a ranked list of 10 companies in the automotive industry for a general-interest reader.”
—
#6
#10
The full 24-prompt panel. “—” means the model did not name Mercedes-Benz in that answer.

Head to head

Who the models name more often, side by side.

vs BMWvs Hondavs Nissanvs Porschevs Teslavs Volkswagen

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Ranked either side

Automotive, nearest on the index.

24 Ford 65.0 25 Tesla 64.5 33 BMW 53.0 38 Honda 49.0 62 Porsche 27.5 71 Nissan 19.5
See all carmakers →

Questions about this score

What is Mercedes-Benz's AI visibility score?

Mercedes-Benz scores 50.5 out of 100 on the Fameproof index, ranked 36 of 120 companies, measured on 5 October 2026 across ChatGPT and Gemini.

Which AI model mentions Mercedes-Benz most?

ChatGPT, at 54.0 out of 100, naming Mercedes-Benz in 60% of the answers in its panel. The per-model breakdown is above.

How is Mercedes-Benz's score measured?

With a panel of 24 category questions asked 4 times per model — never questions that name Mercedes-Benz, because a prompt that names you guarantees a mention. The score combines how often it is named, how early in the answer, how much of the topic it covers, and how consistent the result is between repetitions. Full methodology.