IKEA vs Shopify

IKEA leads Shopify by 7.0 points on the Fameproof index, and wins 2 of the three models. Measured across 96 prompts per model per week.

IKEA
IKEA
Retail
31.0/100
Rank 57 on the companies board
Shopify
Shopify
E-commerce
24.0/100
Rank 67 on the companies board
IKEA
Per-model score
Shopify
—
Claude
—
38.0
ChatGPT
26.0
24.0
Gemini
22.0
30-day movement
−0.5
Change
−4.0
Last 7 runs
Answer quality
undefined%
Claude mention rate
undefined%
30%
ChatGPT mention rate
22%
10%
Gemini mention rate
11%
undefined%
Claude prominence
undefined%
10%
ChatGPT prominence
6%
2%
Gemini prominence
6%

Questions about this comparison

Who do AI models mention more, IKEA or Shopify?

IKEA. It scores 31.0 on the Fameproof index against 24.0 for Shopify — a lead of 7.0 points, measured across ChatGPT and Gemini in the run of 5 October 2026.

How is the IKEA vs Shopify comparison measured?

Both are asked about with the same panel of category questions — never questions naming them — repeated on every model each week. The score combines how often each is named, how early in the answer, how much of the topic is covered and how consistent the result is.

Both are ranked on the Company AI Visibility board. Prominence reflects how early in an answer the model names them; mention rate is how often it names them at all. How the score is built.

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